Project Overview

Jarritos & Bimbo products National Consumer Sweepstakes targeting Mexican/Mexican American Consumers 18 to 49

In store POP program featuring a CD, poster and sweepstakes prize for a consumer private party (50 Guests) with Conjunto Primavera

Retail prize consisted of In store appearance and Univision TV Special

 

  

 

        

Our Involvement

Identified hispanic talent to be associated with Jaritos/Bimbo national promotion

Responsible for negotiating elements of the promotion involving talent, such as photoshot, tv commercial, and tv special / appearance

Negotiated all the music elements for the promotion commercials creative and the promotion in store / retail premium Jaritos / Bimbo cd compilation with Conjunto Primavera

Negotiated likeness and image for in store display point of sale

 

 

Jarritos & Bimbo National Consumer Sweepstakes
   
 

 
 

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 

"We Customize the Opportunity to Build Your Brand"

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